Track A: Marketing & Growth

Build marketing systems that generate revenue — not just activity.

For Hispanic businesses operating in the US and Canada who need predictable lead generation, real CRM infrastructure, and growth strategies beyond paid ads and referrals.

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Three Service Packages

Choose the engagement model that fits your current stage and budget.

Go-to-Market Sprint

4-6 WEEKS

For: Businesses launching a new product, service, or entering a new market segment who need a clear roadmap and launch plan.

What You Get:

  • Market positioning and messaging framework
  • Customer persona development with real behavioral insights
  • Multi-channel launch strategy (organic + paid channels)
  • Sales funnel design with conversion optimization
  • 90-day tactical execution plan with clear milestones
  • CRM setup recommendations (HubSpot, Salesforce, or alternatives)

Investment: $5,000 - $8,000 | Deliverable: Complete go-to-market playbook + 2 implementation workshops

Fractional CMO

3-12 MONTHS

For: Growing businesses ($500K-$5M revenue) who need senior marketing leadership but aren't ready to hire a full-time executive.

What You Get:

  • Strategic marketing leadership and quarterly planning
  • Marketing team management and performance optimization
  • Budget allocation across channels based on ROI data
  • Marketing tech stack audit and optimization
  • Lead generation system design and implementation
  • Monthly reporting with actionable insights
  • Integration with sales team to align on pipeline goals

Investment: $3,500 - $6,000/month | Commitment: Minimum 3 months | Time: 15-20 hours/month

Marketing Systems Build

8-12 WEEKS

For: Businesses relying too heavily on referrals or paid ads who need infrastructure for predictable, scalable growth.

What You Get:

  • Complete CRM implementation (HubSpot or alternative platform)
  • Automated lead nurture sequences with email marketing
  • Landing page and conversion funnel optimization
  • SEO foundation with keyword strategy and technical audit
  • Google Ads or Meta Ads campaign structure
  • Analytics and reporting dashboard setup
  • Team training on system usage and best practices

Investment: $8,000 - $15,000 | Deliverable: Fully operational marketing system + training documentation

Not sure which package fits?

Schedule a free 30-minute strategy call and we'll figure out the best path forward for your specific situation.

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Client Results

Real Results from Track A Clients

"We went from 0 to 80% online revenue in 18 months. Jose helped us build relationships with Wayfair, Overstock, and TJ Maxx. His distribution strategy completely transformed our business model."

CEO, Home Goods Distribution
Miami, FL • $4M+ Revenue

"He implemented HubSpot CRM for our team and created our first real lead generation system. We went from random cold calls to a predictable pipeline with clear metrics."

Sales Director, B2B Services
London, ON • 15-person team